Tag: Faculty

Don’t Fall for These 3 Marketing Myths—Here’s What to Do Instead
Here’s how entrepreneurs can leverage marketing to boost sales, help maximize their companies' potential and enable internal alignment around goals, writes Professor Anirudh Dhebar in an article from Entrepreneur magazine.
Posted in Insights


From the President: Faculty Research Is Core to Our Mission
Our faculty and their research have played an important role in elevating Babson’s position as the flagship for educating the next generation of entrepreneurial leaders. Their work outside the classroom directly informs their approach within it.
Posted in Community

How Entrepreneurs Can Use AI to Better Understand Their Target Customers
Artificial intelligence is transforming entrepreneurship by enabling deep customer insights and data-driven decision-making at an unprecedented scale, writes Associate Professor Erik Noyes in an article from Entrepreneur magazine.
Posted in Entrepreneurial Leadership, Insights