B.E.T.A. Challenge Semifinalists Pitch Their Startups
By
Brianna Radicioni
| April 5, 2019
Writer
Brianna Radicioni
Brianna DiPietro Radicioni is the Associate Director of Content Strategy at Babson College. Her career includes public relations and strategic communications planning for corporations, nonprofit organizations, startups, and thought leaders. She is a proud alumna of Babson.
Listen
B.E.T.A. Challenge semifinalists pitched their businesses and shared their accomplishments at the Venture Expo on Wednesday, April 3. From the Venture Expo, only nine went on to the final round to compete for over $300,000 in cash and in-kind services on Thursday, April 11.
Posted in Community
Tagged Entrepreneurship of All Kinds, Startups, Campus
Related Stories
Latest Stories

Sheikha Al-Otaibi ’25 Wants to Talk to You
Sheikha Al-Otaibi ’25 spent her time at Babson finding out what she’s really passionate about. As the undergraduate Commencement student speaker, she’s ready to tell the whole story.
By Melissa Savignano

Writer
Melissa Savignano
Melissa Savignano, a content marketing manager at Babson College, has worked in higher education for almost a decade, where she tells authentic, compelling campus and community stories. Before Babson, she managed communications for Boston University’s largest college, the College and Graduate School of Arts & Sciences. She previously worked in client relations, helping brands of various sizes launch content marketing strategies and storytelling initiatives. When not at work, you will find her in the city of Boston, probably at the movie theater.
May 13, 2025
Tagged Class of 2025, Commencement, Undergraduate, Student Life
Posted in Community

Big Bucks for the Boston Celtics: What a Record-Breaking Sale Means for the Brand and Its Fans
Babson Associate Professor Anjali Bal looks at the $6.1 billion sale of the Boston Celtics, what it says about the team’s winning brand, and whether such an exorbitant price tag is good or bad for a fan base.
By John Crawford

Senior Journalist
John Crawford
A writer for Babson Thought & Action and the Babson Magazine, John Crawford has been telling the College’s entrepreneurial story for more than 15 years. Assignments for Babson have taken him from Rwanda to El Salvador, from the sweet-smelling factory of a Pennsylvania candy maker, to the stately Atlanta headquarters of an NFL owner, to the bustling office of a New York City fashion designer. Beyond his work for Babson, he has written articles and essays for The Philadelphia Inquirer, Notre Dame Magazine, The Good Men Project, and other publications. He can be found on Twitter, @crawfordwriter, where he tweets about climate change.
May 12, 2025
Tagged Faculty, Thought Leadership
Posted in Insights

Class of 2025: How Sports Shaped One Student’s Babson Experience
Kai Ogenah ’25, an ardent sports fan, found a way to spread joy on campus on and off the court while at Babson.
By Melissa Savignano

Writer
Melissa Savignano
Melissa Savignano, a content marketing manager at Babson College, has worked in higher education for almost a decade, where she tells authentic, compelling campus and community stories. Before Babson, she managed communications for Boston University’s largest college, the College and Graduate School of Arts & Sciences. She previously worked in client relations, helping brands of various sizes launch content marketing strategies and storytelling initiatives. When not at work, you will find her in the city of Boston, probably at the movie theater.
May 12, 2025
Tagged Class of 2025, Student Life, Undergraduate, Commencement
Posted in Community