« Babson Thought & Action

Tag: Faculty Fast Take

Faculty Fast Take: Chipotle's Giant Bag Is a Marketing Masterclass  Grabbing and keeping attention is paramount in marketing today. Chipotle is doing just that with its oversized bag for select catering customers, shares Rich Hanna, Babson professor of practice and director of the new Master of Science in Management in Business Creation.
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November 11, 2026

Posted in Insights

2026-11-11 15:52:45
Digital and laptop computer, eyeglasses, with cup of fresh cold iced coffee on wooden table in coffee shop
Faculty Fast Take: What Speaks Louder Than Your Interview Answers? Your Iced Coffee.  It has workers everywhere divided: Is it OK to bring an iced coffee to an interview? Wendy Murphy P’30, the Edward A. Madden Distinguished Professor of Global Leadership at Babson, weighs in on the fierce debate.
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October 19, 2026

Posted in Insights

2026-11-11 15:52:28
Three side-by-side photos of Elon Musk, Sam Altman, and Dario Amodei
Faculty Fast Take: Wait … the People Building AI Want to Slow It Down? An AI researcher says there’s a greater than 10 percent chance the technology wipes out humanity. Should we be worried? A Babson AI expert weighs in.
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September 30, 2026

Posted in Insights

2026-11-11 15:52:28
Close up of toothbrush and dental floss
Faculty Fast Take: Is Anyone Actually Going to Spend $500 on a Toothbrush? Dyson has come out with a $500 toothbrush that might change everything. Babson Professor of Innovation and Design Sebastian Fixson reveals the one key question that will determine whether it’s successful or not.
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September 15, 2026

Posted in Insights

2026-11-11 15:52:28