Tag: Corporate Innovation

Streaming an MGM Studios film on a cell phone
Why Amazon’s Purchase of MGM May Not Be as Significant as It Seems While alluring on paper, Amazon’s $8.5 billion purchase of MGM Studios may lack strategy, says Lecturer Peter Cohan.
By
Bryan Lipiner
Writer
Bryan Lipiner
Bryan Lipiner is the Senior Manager for Social Media and Content Marketing at Babson College. Since arriving at Babson in 2019, he has dramatically scaled engagement and followings on Babson’s social media channels, led award-winning social media campaigns, written for Babson Thought & Action, and more. Prior to Babson, he worked as a reporter and editor at the Record-Journal newspaper in central Connecticut. Bryan received his undergraduate degree in journalism from Quinnipiac University in 2015.
May 27, 2021

Posted in Community, Insights

In Their Words: Memorable Moments from Babson Connect: Worldwide We look back on Babson Connect: Worldwide 2021 and highlight the insights from entrepreneurs and entrepreneurial leaders of all kinds.
By
Bryan Lipiner
Writer
Bryan Lipiner
Bryan Lipiner is the Senior Manager for Social Media and Content Marketing at Babson College. Since arriving at Babson in 2019, he has dramatically scaled engagement and followings on Babson’s social media channels, led award-winning social media campaigns, written for Babson Thought & Action, and more. Prior to Babson, he worked as a reporter and editor at the Record-Journal newspaper in central Connecticut. Bryan received his undergraduate degree in journalism from Quinnipiac University in 2015.
April 23, 2021

Posted in Community

A Chevrolet Bolt on display
An Electrifying Example of Entrepreneurial Leadership With its commitment to exclusively sell zero-emission vehicles by 2035, General Motors steps off the gas in the climate change battle.
By
Bryan Lipiner
Writer
Bryan Lipiner
Bryan Lipiner is the Senior Manager for Social Media and Content Marketing at Babson College. Since arriving at Babson in 2019, he has dramatically scaled engagement and followings on Babson’s social media channels, led award-winning social media campaigns, written for Babson Thought & Action, and more. Prior to Babson, he worked as a reporter and editor at the Record-Journal newspaper in central Connecticut. Bryan received his undergraduate degree in journalism from Quinnipiac University in 2015.
March 18, 2021

Posted in Community, Insights

Johnson & Johnson corporate office
A Sanitizer-Moisturizer Combo and At-Home Strep Test? Babson MBAs Pitch Projects to Johnson & Johnson Ten Babson College MBA students pitched two products inspired by pandemic-exacerbated constraints to senior-level leaders from Johnson & Johnson.
By
Bryan Lipiner
Writer
Bryan Lipiner
Bryan Lipiner is the Senior Manager for Social Media and Content Marketing at Babson College. Since arriving at Babson in 2019, he has dramatically scaled engagement and followings on Babson’s social media channels, led award-winning social media campaigns, written for Babson Thought & Action, and more. Prior to Babson, he worked as a reporter and editor at the Record-Journal newspaper in central Connecticut. Bryan received his undergraduate degree in journalism from Quinnipiac University in 2015.
March 9, 2021

Posted in Community

The Sony PlayStation 5
Coping with a Disrupted Supply Chain: What Retailers Can Do as the Holidays Near A disrupted supply chain, a spike in demand, and new product launches. It’s a turbulent time for retailers, around the corner of the holiday season.
By
Bryan Lipiner
Writer
Bryan Lipiner
Bryan Lipiner is the Senior Manager for Social Media and Content Marketing at Babson College. Since arriving at Babson in 2019, he has dramatically scaled engagement and followings on Babson’s social media channels, led award-winning social media campaigns, written for Babson Thought & Action, and more. Prior to Babson, he worked as a reporter and editor at the Record-Journal newspaper in central Connecticut. Bryan received his undergraduate degree in journalism from Quinnipiac University in 2015.
November 24, 2020

Posted in Insights

Students in Lecturer Mike McGuirk's class pose with Champion apparel.
Experiencing Experiential Learning, Even from Afar At Babson, experiential learning happens everywhere. This semester, students have worked to bring fresh ideas to film entrepreneurs and apparel companies.
By
Bryan Lipiner
Writer
Bryan Lipiner
Bryan Lipiner is the Senior Manager for Social Media and Content Marketing at Babson College. Since arriving at Babson in 2019, he has dramatically scaled engagement and followings on Babson’s social media channels, led award-winning social media campaigns, written for Babson Thought & Action, and more. Prior to Babson, he worked as a reporter and editor at the Record-Journal newspaper in central Connecticut. Bryan received his undergraduate degree in journalism from Quinnipiac University in 2015.
November 19, 2020

Posted in Community

Babson's virtual Global Fashion Show.
Runway to Success: Babson Offers Unique Gateway into Fashion Industry Creativity associated with a career in fashion makes it appealing for aspiring entrepreneurial leaders. Here’s how Babson fuels that desire.
By
Bryan Lipiner
Writer
Bryan Lipiner
Bryan Lipiner is the Senior Manager for Social Media and Content Marketing at Babson College. Since arriving at Babson in 2019, he has dramatically scaled engagement and followings on Babson’s social media channels, led award-winning social media campaigns, written for Babson Thought & Action, and more. Prior to Babson, he worked as a reporter and editor at the Record-Journal newspaper in central Connecticut. Bryan received his undergraduate degree in journalism from Quinnipiac University in 2015.
November 10, 2020

Posted in Entrepreneurial Leadership

An empty movie theatre.
The Future of Film Is Ripe with Opportunity for Innovators The cinema industry has been brought to a grinding halt. Professor Gina O’Connor says how leaders pivot will be critical in shaping the future of film.
By
Bryan Lipiner
Writer
Bryan Lipiner
Bryan Lipiner is the Senior Manager for Social Media and Content Marketing at Babson College. Since arriving at Babson in 2019, he has dramatically scaled engagement and followings on Babson’s social media channels, led award-winning social media campaigns, written for Babson Thought & Action, and more. Prior to Babson, he worked as a reporter and editor at the Record-Journal newspaper in central Connecticut. Bryan received his undergraduate degree in journalism from Quinnipiac University in 2015.
October 9, 2020

Posted in Insights

Amazon founder and CEO Jeff Bezos
Will Jeff Bezos Save the Planet? “The purpose of wealth is to solve problems,” says Raj Sisodia, as Amazon's Jeff Bezos’s net worth passes $200 billion and he commits to fight climate change.
By
Bryan Lipiner
Writer
Bryan Lipiner
Bryan Lipiner is the Senior Manager for Social Media and Content Marketing at Babson College. Since arriving at Babson in 2019, he has dramatically scaled engagement and followings on Babson’s social media channels, led award-winning social media campaigns, written for Babson Thought & Action, and more. Prior to Babson, he worked as a reporter and editor at the Record-Journal newspaper in central Connecticut. Bryan received his undergraduate degree in journalism from Quinnipiac University in 2015.
September 3, 2020

Posted in Entrepreneurial Leadership, Insights

The future of the cruise line industry
Is There a Future for Cruise Lines? This Former CEO Says Yes Longtime Norwegian Cruise Line CEO Andy Stuart discussed his career of overcoming challenges as they relate to the pandemic with Babson graduate students.
By
Bryan Lipiner
Writer
Bryan Lipiner
Bryan Lipiner is the Senior Manager for Social Media and Content Marketing at Babson College. Since arriving at Babson in 2019, he has dramatically scaled engagement and followings on Babson’s social media channels, led award-winning social media campaigns, written for Babson Thought & Action, and more. Prior to Babson, he worked as a reporter and editor at the Record-Journal newspaper in central Connecticut. Bryan received his undergraduate degree in journalism from Quinnipiac University in 2015.
August 10, 2020

Posted in Insights