Breaking Down the 4 Pillars of Self-Efficacy: Part III

Self-efficacy
Listen

While women’s entrepreneurship is on the rise, a major success gap remains in the perceptions of new entrepreneurs: only 46% of women believe they have the skills and knowledge needed to start a business, compared to 61% of men.

This belief as to whether an individual has the abilities perceived as central to their success is known as self-efficacy. And, self-efficacy plays a major part in determining our chances for success; in fact, some psychologists rate self-efficacy above talent in the recipe for success. Babson College’s Women Innovating Now (WIN) Lab® breaks down four pillars of self-efficacy in a four-part series. Don’t miss parts III, or IV to explore more about building entrepreneurial women leaders.

Part III: Physiological States

All people experience sensations from their body that influence their perceptions of efficacy. If a person is more at ease with the task at hand, and is working within a supportive framework, they will feel more capable and have higher levels of self-efficacy.

“Building a company can be hard, lonely, and exhilarating, often in the same day. The WIN Lab program makes that journey easier through their courses while fostering the expansion of your network with other women entrepreneurs who are there to offer support when you need it.”

Kari Heistad, Diversity Dashboard

 

Unfortunately, women may experience higher levels of stress and anxiety in typically male-dominated environments, in part because of the persistence of negative perceptions about women in those environments. This cycle is known as “stereotype threat”—the phenomenon that occurs when a woman is aware of the perception that women perform poorly compared to men at a given task, and as a result, she fails to perform up to her ability. Being reminded of negative stereotypes can cause a woman to become subconsciously apprehensive about confirming the stereotype, leading to a reduction in cognitive ability, impaired concentration, and increased stress and anxiety. Studies have demonstrated this effect in math and science, where women reported an increase in negative feelings and suffered a sharp decrease in performance when reminded of negative stereotypes about women in those fields.

In the startup environment, especially in accelerators and incubators that are still mostly male-dominated, it becomes increasingly important to mitigate stereotype threat and create opportunities for founders to operate in environments where stress and anxiety is lessened. One such method to overcoming stereotype threat and reducing the stress and anxiety that depletes self-efficacy is to seek out and build a community of support. Operating within a healthy ecosystem allows women to take risks, incorporate feedback, and to iterate in ways that support their entrepreneurial goals. At the WIN Lab, a low-stress environment enables participants to test, disrupt, and innovate without the high-pressure, ultra-competitive environments that dominate the traditional business atmosphere. The Lab provides women with the road map, expertise, inspiration, and community needed to successfully grow their ventures.

Posted in Insights

More from Insights »

Latest Stories

Split image featuring Diana Hechavarria sitting on a couch to the left and smiling with the Babson College DIRI sign featured on the right.
Diana Leads Diana: Meet the New Faculty Director of the Diana International Research Institute Babson Professor Diana Hechavarria takes the reins from Professor Candida Brush, who co-founded the world-renowned research institute.
By
October 17, 2025

Posted in Community, Entrepreneurial Leadership

Babson student introduces herself at Cleantech Open.
Driven to Innovate, Babson Entrepreneur Reimagines Energy Use in Trucking Lassiter Foregger ’27 turned curiosity into innovation with her energy-efficient diesel trucking startup, earning her a spot at the Cleantech Open.
By
Hillary Chabot
Writer
Hillary Chabot
Hillary Chabot is a writer for Babson Thought & Action and Babson Magazine. An award-winning journalist, she is known for her insightful reporting and dedication to detailed storytelling. With a career spanning over two decades, she has covered a wide range of topics, from presidential campaigns and government policy to neighborhood issues and investigative series. As a reporter for The Boston Herald, Hillary earned a reputation for tenacity and integrity. Her work at Babson College fuels her passions—to learn something new every day and conduct thoughtful, empathic interviews. She’s thrilled to be at Babson College, where students, faculty, staff members and classes provide compelling copy daily.
October 16, 2025

Posted in Community, Entrepreneurial Leadership

Two students walk down a hill on Babson’s campus
Ups and Downs: Life on the Rolling Campus of Babson For students, staff, and faculty, the College’s rolling campus is an everyday part of the Babson experience. Nestled among the woods, buildings, and playing fields, the College’s hills add a certain charm and beauty to campus.
By
John Crawford
Senior Journalist
John Crawford
A writer for Babson Thought & Action and the Babson Magazine, John Crawford has been telling the College’s entrepreneurial story for more than 15 years. Assignments for Babson have taken him from Rwanda to El Salvador, from the sweet-smelling factory of a Pennsylvania candy maker, to the stately Atlanta headquarters of an NFL owner, to the bustling office of a New York City fashion designer. Beyond his work for Babson, he has written articles and essays for The Philadelphia Inquirer, Notre Dame Magazine, The Good Men Project, and other publications. He can be found on Twitter, @crawfordwriter, where he tweets about climate change.
October 14, 2025

Posted in Community