Tag: Family Entrepreneurship

Elizabeth Atwater is the former Associate Director of Content Strategy at Babson College. Her writing has appeared in print and online in a wide range of outlets including Forbes, The Atlantic, Reuters, Chief Learning Officer, BostInno, and Seventeen magazine. Her career includes a stint at a venture capital-backed technology startup, as well as a chapter working for a small, family-run public relations firm. Atwater earned her undergraduate degree at Northwestern University and MBA at Babson College.

Doug Hardy is an award-winning writer, editor, and content strategist focused on management, innovation, entrepreneurship, and human capital topics as well as narrative nonfiction. He is the author or co-author of nine books and scores of online and offline articles. After years in book and magazine publishing, Hardy moved online in 1993, leading online editorial groups at The New York Times Magazine Company, Monster.com, and ATT New Media. He is a veteran speaker to business and consumer gatherings, and a content marketing consultant as well as a certified career coach.