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Insights

Babson faculty and leadership are intellectuals, practicing entrepreneurs, lawyers, artists, engineers, and more, but most importantly, they are educators. Harness their relevant, practical research and consulting and executive experience to make informed strategic decisions in your organization and professional life.

A shopper holding gift bags and a phone
How Holiday Trends Could Influence Shopping in 2025 Convenience rules for holiday shoppers, but sustainability and in-person experiences can give small retailers a boost, Babson Professor Lauren Beitelspacher says.
By
December 18, 2024

Posted in Insights

2026-04-12 16:56:26
Tina Opie talks during the panel discussion
PHOTOS: Tina Opie and Babson at the Massachusetts Conference for Women  Tina Opie, associate professor of management, highlighted Babson College’s presence last week at the 20th annual Massachusetts Conference for Women.
By
December 16, 2024

Posted in Community, Insights

2026-04-12 20:11:57
close-up of a microphone set up before a waiting audience
Seven Tips for How to Become a Good Public Speaker Public speaking can be challenging. You need to calm your nerves, understand your audience, and figure out what to even say. Sharon Sinnott, the director of Babson’s Speech Center, offers help.
By
December 13, 2024

Posted in Insights

2026-03-28 14:29:02
Jeffrey Shay poses for a portrait
These 3 Trends Will Change What It Means to Be an Entrepreneur in 2025 Here are three entrepreneurship trends from the new Global Entrepreneurship Monitor report that are changing the landscape for the future, writes Jeffrey Shay in an article from Entrepreneur magazine.
By
December 4, 2024

Posted in Insights

2026-04-12 02:29:26
Kristi Girdharry sits for a portrait on campus
How a Writing Professor Embraces AI at Babson With her work with The Generator and in a new course this spring, Associate Teaching Professor Kristi Girdharry explores the complexities, ethics, and opportunities of artificial intelligence
By
November 29, 2024

Posted in Entrepreneurial Leadership, Insights

2026-04-12 22:09:47
Entrepreneurial lessons are woven into Elphaba's character and journey in the top-earning movie Wicked. (Photo: Universal Pictures)
Wicked Entrepreneurial? Startup Lessons from the Witch of the West Wicked offers entrepreneurial lessons as Elphaba’s journey of defiance and persistence aligns with the mindset needed to innovate and succeed, Babson Associate Professor Beth Wynstra says.
By
November 27, 2024

Posted in Entrepreneurial Leadership, Insights

2026-03-23 21:23:22
Shrinkflation has impacted many popular products in grocery stories nationwide. (Photo: Elena Berd-stock.adobe.com)
What Is Shrinkflation? Why Shoppers Are Getting Less for Their Dollar Babson Economics Professor Lidija Polutnik explains why brands shrink products while selling them for the same price., and why some products feel the squeeze more than others.
By
November 26, 2024

Posted in Insights

2026-04-09 06:57:31
Cheryl Kiser speaks in front of an executive education class
Skip the Small Talk—Use This Powerful Tool to Build Meaningful Relationships and Create Lasting Change Unlock the power of public narrative and discover why it’s important for entrepreneurs to reflect on the experiences and values that have shaped them, writes Cheryl Kiser in an article from Entrepreneur magazine.
By
November 20, 2024

Posted in Insights

2026-04-13 00:58:46
Portrait of Anastacia Yefimenko
You Don’t Need Thousands to Turn Your Business Idea into Reality Anastacia Yefimenko ’25 launched her company, Elcove, on a low budget by being resourceful and creative. She shares her tips in an article from Entrepreneur magazine.
By
October 28, 2024

Posted in Insights

2026-04-11 02:36:15
Illustration of a person touching a futuristic screen
These Two Industries Are Paving the Path to Use AI Effectively You don’t have to work in retail or health care to learn from what they’re doing to leverage the power of artificial intelligence, writes professor Peter Cohan in an article from Entrepreneur magazine.
By
October 25, 2024

Posted in Insights

2026-04-08 05:12:44