Insights
Babson faculty and leadership are intellectuals, practicing entrepreneurs, lawyers, artists, engineers, and more, but most importantly, they are educators. Harness their relevant, practical research and consulting and executive experience to make informed strategic decisions in your organization and professional life.

Is Your Business Idea Worth Pursuing? Three Tips to Avoid the Most Common Reason for Failure
Check out these front-end market research tips that will help you determine whether your venture ideas are worth pursuing, writes Associate Profess Bradley George in an article from Entrepreneur magazine.
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