Insights
Babson faculty and leadership are intellectuals, practicing entrepreneurs, lawyers, artists, engineers, and more, but most importantly, they are educators. Harness their relevant, practical research and consulting and executive experience to make informed strategic decisions in your organization and professional life.

Shaken, Stirred, and Uncertain: What Amazon’s Takeover Means for James Bond
As Amazon gains creative control of the James Bond franchise, Julie Levinson, a professor of film at Babson, considers what the move means for the film series and what it says about the movie business today.
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Is Your Business Idea Worth Pursuing? Three Tips to Avoid the Most Common Reason for Failure
Check out these front-end market research tips that will help you determine whether your venture ideas are worth pursuing, writes Associate Profess Bradley George in an article from Entrepreneur magazine.
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