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The New Science of Customer Relationships: Delivering the One‐to‐One Promise with AI

By
Eric Beato
Editor / Writer
Eric Beato
Eric Beato is the Editor of Babson Thought & Action and Babson Magazine. A native of Chicago and a graduate of the University of Missouri School of Journalism, Eric has worked as an editor and writer at newspapers across the country, including the Chicago Sun-Times and Boston Herald. Eric joined Babson College in 2019 after working as the communications director for a private educational travel company and as the managing editor of six regional sports publications.
July 29, 2025
The New Science of Customer Relationships: Delivering the One‐to‐One Promise with AI
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Tom Davenport, the President’s Distinguished Professor of Information Technology and faculty director of the C. Dean Metropoulos Institute for Technology and Entrepreneurship, and co-author Jim Sterne provide a science-based and insightful new approach to integrating the latest generative AI technologies into your company’s customer communications. Wiley, 2025.