Babson Magazine

Summer 2016

News, Notes + Nods


Mike Schultz, co-president of Rain Group, a sales training and consulting firm with offices in Boston, London, Sydney, Johannesburg, Toronto, and other cities, signed copies of his book, Insight Selling, in Olin Hall in March. Mike emails, “Sales have changed drastically in recent years, so we studied more than 700 business-to-business purchases to find out what sales winners are doing differently. It was great to be back at Babson to share the results. I taught in Babson’s Marketing Division for five years and now teach at Brandeis International Business School.”