Babson Magazine

Spring 2016

News, Notes + Nods

Graduate

Proven Strategies to Maximize Results with Google AdWords

Gary Haffer, P’10, emails, “I recently released my second book, Proven Strategies to Maximize Results with Google AdWords. Have you wondered if there’s a way to be successful with AdWords? Well, I believe I found a method to make AdWords perform. Because of my math background, I calculated every combination and found a way to model rules that really do make a difference. My book took almost a year of nights and weekends to write; it was a labor of love. Please contact me on Facebook, Gary E. Haffer.”