Babson Magazine

Summer 2018

News, Notes + Nods

Graduate

Andrew Frawley has been appointed to the board of directors of New York City’s CrowdTwist, which provides multichannel loyalty and engagement programs. Andrew has had a long career in customer relationship management, digital marketing, and customer value management. He heads consultancy A.J. Frawley & Associates and is the author of a 2014 book, Igniting Customer Connections: Fire Up Your Company’s Growth by Multiplying Customer Experience & Engagement.