Research & Insights

Babson faculty are intellectuals, practicing entrepreneurs, lawyers, artists, engineers, and more, but most importantly, they are educators. Harness their relevant, practical research and consulting and executive experience to make informed strategic decisions in your organization and professional life.

New Research: The Real Impacts of COVID-19 on Small Business
New Research: The Real Impacts of COVID-19 on Small Business » U.S. small businesses have exhausted their federal funding and need additional support, according to a study by Goldman Sachs 10,000 Small Businesses, co-led by Babson College.
The World Needs Inclusive Leadership. Here’s Why.
The World Needs Inclusive Leadership. Here’s Why. » Inclusive leadership is about breaking down silos, getting to know people, and creating a safe space for inclusion within your organization. And, it’s good business, too.
What Is Influencer Marketing? An Industry on the Rise
What Is Influencer Marketing? An Industry on the Rise » What is influencer marketing? Marketing strategy thought leader Anjali Bal says it’s the ideal format to pitch products to Millennials and Gen Z.
What Is a Stock Split? 3 Things to Know
What Is a Stock Split? 3 Things to Know » What is a stock split? Finance expert Professor Laurie Krigman explains the incentives of stock splits as they relate to Apple and Tesla’s recent moves.
New Research Reveals Work-Life Balance Challenges Women Entrepreneurs Face During Pandemic
New Research Reveals Work-Life Balance Challenges Women Entrepreneurs Face During Pandemic » Researchers have found women entrepreneurs face declining sales, funding obstacles, and self-and home care concerns as a result of the pandemic.
Why Is Integrity Important in Leadership?
Why Is Integrity Important in Leadership? » Integrity in leadership leads to loyal customers, increased profits, and a better world for all. We looked at different situations where this plays out.
Will Jeff Bezos Save the Planet?
Will Jeff Bezos Save the Planet? » “The purpose of wealth is to solve problems,” says Raj Sisodia, as Amazon's Jeff Bezos’s net worth passes $200 billion and he commits to fight climate change.
Time to Evaluate Video Conferencing? Assistant Professor Kerry Gibson Says Yes
Time to Evaluate Video Conferencing? Assistant Professor Kerry Gibson Says Yes » Following months of virtual collaboration, Assistant Professor Kerry Gibson says it’s time to evaluate our approach to meetings through video conferencing.
Lessons for COVID-19 Revenue Recovery
Lessons for COVID-19 Revenue Recovery » The new normal is all about volatility. Now, businesses must adjust their revenue models to be sufficiently resilient.
VPs, the C-Suite, and How to Build Your Leadership Team
VPs, the C-Suite, and How to Build Your Leadership Team » Whether you are running for the White House, or heading a Fortune 500 company, you need good people around you. Here are strategies for picking your leadership team.